Opening hours Schokoland

Monday - Friday 09.00 - 16.30 
Saturday - Sunday 09.00 - 16.30

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The Alprose chocolate museum presents the world of chocolate from the origins to this day. From historical aspects and individual developments to the first production plants and today’s varieties, it encompasses all aspects of this vital, basic food product. Apart from its didactic importance, the museum also highlights the tradition of Swiss chocolate making which is known for its excellence worldwide.

A little bit of history

The very first mention of cocoa was made by the Olmecs, taking us far back to 1000 B.C. We know, without a shadow of doubt, that the Mayas were the very first to savour all the precious qualities of chocolate around 600 A.D. The Aztecs wasted no time in following suit. And then thanks to Christopher Columbus, chocolate was enjoyed in Europe, conquering Italy first and after a short while France too.

Noble Origins

Cocoa (theobroma cocoa) is a member of the sterculiaceae plants. With its special need for warmth and humidity, this plant flourishes exclusively in only a few tropical countries that offer the perfect climatic conditions, allowing it to reach a maximum height of 4-15c.m.; Brazil, Cameroon, Ivory Coast, Ghana, Malaysia and Nigeria.

Production process

Following a special walkway all our visitors are invited to participate in a unique and exciting experience by observing all the phases of production from the creamy liquid to the solid forms. Immersed in the pungent aromas you are also enticed to make a stop at our on-site shop.

Shop - a real "must"

Crowning this unforgettable journey you now have a chance to feel totally free to sample our entire selection.....from the traditional chocolate bars to the most subtle and delicate assortment of individually wrapped chocolates. An occasion not be missed. Be tempted to lavish an unexpected gift on a friend or loved one allowing this experience to linger .........even longer than you ever imagined.

Stop the Press!

Who has never wanted to make their own chocolate bars? Alprose can fulfill this desire!

The class lasts for two hours and is intended for 10-12 kids between the ages of 6-12. It is an ideal event for your kid's birthday party or for just an unforgettable family day out.                                       For further information please contact:                                                                                                                                                                                                                                                                                                                             · Tel. +41 91 611 88 56

Price: CHF 12.–

Price for birthday-party: CHF 18.-- per Child (with Party-Bread and Soft-Drinks)